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A Study on Customer Satisfaction towards Mobile Banking

B.Arthi 1 , E.Kavitha 2

Section:Review Paper, Product Type: Journal Paper
Volume-06 , Issue-02 , Page no. 280-283, Mar-2018

Online published on Mar 31, 2018

Copyright © B.Arthi, E.Kavitha . This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

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IEEE Style Citation: B.Arthi, E.Kavitha, “A Study on Customer Satisfaction towards Mobile Banking,” International Journal of Computer Sciences and Engineering, Vol.06, Issue.02, pp.280-283, 2018.

MLA Style Citation: B.Arthi, E.Kavitha "A Study on Customer Satisfaction towards Mobile Banking." International Journal of Computer Sciences and Engineering 06.02 (2018): 280-283.

APA Style Citation: B.Arthi, E.Kavitha, (2018). A Study on Customer Satisfaction towards Mobile Banking. International Journal of Computer Sciences and Engineering, 06(02), 280-283.

BibTex Style Citation:
@article{_2018,
author = {B.Arthi, E.Kavitha},
title = {A Study on Customer Satisfaction towards Mobile Banking},
journal = {International Journal of Computer Sciences and Engineering},
issue_date = {3 2018},
volume = {06},
Issue = {02},
month = {3},
year = {2018},
issn = {2347-2693},
pages = {280-283},
url = {https://www.ijcseonline.org/full_spl_paper_view.php?paper_id=249},
publisher = {IJCSE, Indore, INDIA},
}

RIS Style Citation:
TY - JOUR
UR - https://www.ijcseonline.org/full_spl_paper_view.php?paper_id=249
TI - A Study on Customer Satisfaction towards Mobile Banking
T2 - International Journal of Computer Sciences and Engineering
AU - B.Arthi, E.Kavitha
PY - 2018
DA - 2018/03/31
PB - IJCSE, Indore, INDIA
SP - 280-283
IS - 02
VL - 06
SN - 2347-2693
ER -

           

Abstract

In the emerging technology the banks marked around the globe by Mobile banking(m-banking). Banks conduct financial services through wireless and instant as per the convenience of customers between smart phone or tablet The influence of Mobile banking towards the customer satisfaction is the purpose of this research and also identify the key factors of mobile technology. Mobile banking is the interface between financial services and telecoms. In Mumbai,29th March 2012, Dr.K C Chakrabarty, Deputy Governor of the Reserve Bank of India, summit “Regulation of cross-border mobile payments and regional financial integration” at the International Banking, out of it the regulations and rationale has been framed for Mobile Banking. Reserve Bank of India (RBI) has authorized 154 banks in the country to undertake mobile banking services. Mobile banking penetration in the country is greater than the global average of 40% at more than 50%. The research is to conduct the customer satisfactory level towards the m-banking, for that 146Questionnaires are used to conduct data collection and then analyzed using statistical techniques: regression analysis, correlation and factor analysis. The significance of customer’s are concerns about the security, innovative services, customer trust and risk are the key indicators of the technology adoption.

Key-Words / Index Term

Mobile Banking, Innovative services, Mobile technology

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